
REBRANDING ATAC
Conceptual Atac’s rebranding. The redesign of the logo was carried out to give it more dynamism and connect with the characteristic shape of the means used by the brand to secure its services.
The font was changed to be more prominent and recognizable even on small applications, and the icon was designed to be easily usable on the web and in mobile devices.
BILBOARDS COMUNICATION
A navigation interface has been defined for the development of a mobile app that can enable citizens to more easily use Atac's services from any location. With this app, it is possible to book tickets, check the timetables of transport connections, and to be able to plan a preferred route.